Business Coaching Certification

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Structured, Expert-Led Methodology

This business coaching certification training systematically organizes business coaching into nine modules, starting with an Introduction to Coaching (Modules 1-3), which defines the practice, contrasts it with other disciplines like therapy and consulting, and details structured session formats and best practices.

The second half of the course focuses on Business Coaching Models and Frameworks (Modules 4-9), introducing essential tools like the GROW, SCORE, and Logical Levels models, alongside techniques for prioritization like the Eisenhower Matrix and Risk Analysis.

The material guides the reader through a multi-step coaching process—including Discovery, Assessing Priorities, Dealing with Problems, and creating an Execution Plan—often referencing a detailed Business Case for practical exercises and examples.

By the end of the training you will have gained the expertise to work with CEOs, C-Level Executives, and Entrepreneurs (owners of SMEs) to identify and resolve challenges within their business context

Additionally, thiscourse emphasizes ethical practices and continuous professional development, structuring coaching sessions according to the guidelines of the International Coaching Federation (ICF).

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Master These Essential Business Coaching Models and Tools

✓ Measurable Impact and ROI

Learn how to define and measure the Return on Investment (ROI) of coaching interventions. You will discover how coaching interventions can yield significant, quantifiable benefits, known as the Net Operating Margin.

• Reduction in Staff Turnover: Translating into cost savings related to recruitment, on-boarding, and training.

• Improved Project Completion Times: Generating earlier revenue streams and reducing operational costs.

• Enhanced Employee Performance: Such as a sales team seeing a 15% increase in sales, directly impacting revenue.

• Better Leadership and Team Dynamics: Reducing conflicts and increasing overall organizational efficiency.

You will learn to identify Key Performance Indicators (KPIs), such as Average Sales Volume, Conversion Rate, and Customer Acquisition Cost (CAC), to accurately measure success and adapt your coaching to the target.

✓ Directive vs. Non-Directive Coaching:

• Explore the distinction between these two approaches, particularly useful in high-stakes environments like Business Coaching. You will learn to navigate this transition thoughtfully using the WAIT Model (Wait, Ask, Invite, Thank).

• Study the concept of the ‘Manager as Coach,’ inspired by Project Oxygen, which highlights how good managers must also possess strong coaching qualities.

✓ Foundational Business Coaching Models

• The GROW Model: Probably the most famous and useful coaching model, providing a framework for discussing Goals, examining current Reality, analyzing Options, and focusing on the actions the client Will implement

• The SCORE Model: A structured framework to explore and resolve issues by analyzing Symptoms (observable signs), Causes (underlying reasons), Outcomes (desired results), Resources (assets available), and Effects (long-term impact).

✓ Strategic Analysis and Prioritization Tools

• Logical Levels: This framework is used to understand and facilitate change across a hierarchy of six levels (Environment, Behavior, Capabilities, Beliefs and Values, Identity, and Purpose), ensuring sustainable change by working at the appropriate level.

• Risk Analysis (Probability and Impact Matrix): Learn to identify, assess, and prioritize potential negative events by evaluating the likelihood and severity of risks. This tool supports decision-making by prioritizing high-probability, high-impact risks.

• The Eisenhower Matrix: A powerful time management tool used for prioritizing tasks based on their urgency and importance (Important/Urgent, Important/Not Urgent, Not Important/Urgent, Not Important/Not Urgent).

• Outcome Specification: A goal-setting model designed to help clients achieve maximum clarity about their goals, ensuring the work is worthwhile and focused

✓ The 4-Step Business Coaching Framework

The course teaches a systematic 4-step framework, which fits within the GROW model (Phase 1 & 2 align with G/R; Phase 3 transitions to O; Phase 4 aligns with W)

Step 1: Discovery Phase (Module 6): Analyze the operational context and identify key challenges by starting with the symptoms and applying the SCORE model to uncover root causes and long-term impacts

Step 2: Assessing Priorities (Module 7): Determine where to focus efforts for maximum impact by utilizing principles from risk analysis and management, assessing the likelihood and potential impact of problems

Step 3: Dealing with Problems (Module 8): Continue the analysis of problems using the Logical Levels Model to identify corrective actions across tangible tools, procedures, and essential soft skills (e.g., communication, leadership)

Step 4: Execution Plan (Module 9): Transform strategic goals into actionable steps by creating a structured roadmap. This plan emphasizes balanced detailing, clear deadlines, assigned ownership, resource availability, and regular assessment and monitoring

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Why Enroll in the iNLP Center Business Coaching Certification Training?

Through this self-paced, 100% online training you will learn and implement a solid framework to support individuals and organizations in achieving their objectives through effective business coaching practices. Our approach blends theoretical knowledge with practical exercises, enabling you to apply what you learn in real-world scenarios.

With weekly live Zoom training session you’ll get one-on-one help as you learn and develop your business coaching skills, allowing you to integrate what your learning in real-time as well and get ongoing feedback and support. Plus, your lifetime training access ensures you can always come back for more help as your building your business coaching practice.

Whether you’re an aspiring coach or a manager looking to enhance your leadership skills, this course will provide you with the insights and tools necessary for success.

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Unlock Potential and Drive Impactful Change. Enroll Today!

Coach Training Program:	Program Includes:	One-time Price	Installment Plan
Corporate Coaching Track – ICF Level 1 6 Certifications / 150 Total CCE’s	• NLP-Integrated Life Coach Training (ICF Level 1 for ACC – 70 CCE’s) • Business Coach Training (30 CCE’s*) • Executive Coach Training (30 CCE’s) • Group Coach Training (20 CCE’s)	$9000 Enroll Now	$787/mo. for 12 months Enroll Now
Business Coach Certification Track – ICF Level 2 5 Certifications / 155 Total CCE’s	• NLP-Integrated Master Coach Track (ICF Level 2 for PCC – 125 CCE’s) • Business Coach Training (30 CCE’s*) • Business & Marketing Guide • ICF Mentor Coaching	$7400 Enroll Now	$775/mo. for 10 months Enroll Now
Business Coach Certification Track – ICF Level 1 4 Certifications / 100 Total CCE’s	• NLP-Integrated Life Coach Training (ICF Level 1 for ACC – 70 CCE’s) • Business Coach Training (30 CCE’s*) • Business & Marketing Guide • ICF Mentor Coaching	$5600 Enroll Now	$653/mo. for 9 months Enroll Now
Business Coach Certification 1 Certification / 30 Total CCE’s	• Business Coach Training (30 CCE’s*)	$2000 Enroll Now

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